Eastman Strategies Eastman Strategies

The #1 Marketing Agency for Concrete Contractors

We help concrete businesses fill their pipeline with qualified homeowners through a proven marketing system. No long contracts. No fluff. Just results.

Trusted by Contractors Across the Country

Sound Familiar?

Good concrete work doesn't market itself.

You're great at what you do. But if homeowners can't find you, someone else is getting the call.

Referrals are unpredictable

Word of mouth is great — until it dries up. You can't plan your crew's schedule around "maybe someone will call this week."

Slow season anxiety

You can't keep good guys on your crew if there's no work in January. A real pipeline keeps your schedule full year-round.

Agencies that don't get concrete

They run the same playbook for roofers, plumbers, and HVAC. Your business has different seasonality, margins, and customers.

Leads that waste your time

Tire-kickers, people who ghost after the estimate, homeowners who want a $2,000 stamped patio. You need qualified buyers.

Wasted money on bad marketing

You've spent money on marketing that delivered clicks and impressions — but not estimates and jobs. Reports full of vanity metrics don't pay your crew.

No system — just hoping the phone rings

You don't have a predictable way to get new jobs. Some months are packed, others are empty. That's not a business — that's a gamble.

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Proven Results

Real Results for Real Businesses

Don't take our word for it. Watch business owners share their experience working with Eastman Strategies.

Case Studies

Client results screenshot
Client results screenshot
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What We Build For You

Everything you need to fill your pipeline.

Not one-off campaigns. A system — ads, automation, and qualification working together so you wake up to jobs in your pipeline.

01

Facebook & Instagram Ads

Showing your best work to homeowners in your service area who are actively looking for concrete work. Stamped patios, driveways, coatings — each gets its own campaign.

Lead Generation
02

Google Ads & LSA Management

Show up when homeowners search "concrete contractor near me." Google Local Service Ads and PPC campaigns that put you at the top when it matters most.

Search Visibility
03

Website & Landing Pages

Built to convert, not just look pretty. Pages designed specifically for concrete businesses — showcasing your work and turning visitors into quote requests.

Conversion
04

CRM & Lead Follow-Up

When a lead comes in, your system texts and emails them within seconds. No more losing jobs because the homeowner texted two other guys while you were on a pour.

Speed to Lead
05

Local SEO & Google Business

Dominate the map pack in your area. Optimized Google Business Profile, review strategy, and local citations that put you ahead of every competitor.

Local Presence
06

Reputation Management

Build and showcase 5-star reviews on autopilot. Automated review requests after every job so your reputation grows as fast as your business.

Trust Building

How It Works

Four steps to a full pipeline.

No contracts. No setup fees. Month-to-month because we'd rather earn your business every single month.

1

Discovery

We audit your market, competitors, and current marketing. If there's a fit, we build your plan.

2

Strategy

Custom plan built for your specific services, service area, and growth goals. No cookie-cutter playbooks.

3

Launch

Ads go live, CRM gets configured, follow-up automations activate. You start seeing leads within the first week.

4

Optimize

Weekly reporting, ongoing improvements, and scaling what works. We don't launch and disappear — we dial it in.

Our Promise

The Right Fit Guarantee

We've built our business on long-term client relationships, not contracts that trap you. If after 90 days you're not seeing results, walk away — no penalties, no hard feelings.

No long-term contracts
You own your ad accounts and data
Month-to-month — we earn it
Cancel anytime, keep everything we built
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Who We Are

All Your Concrete Marketing. Under One Roof.

"We started Eastman Strategies because we watched too many great concrete contractors lose jobs to competitors with worse work but better marketing. We built the system we wish they had from day one — so you can focus on pouring, not posting."
Owen Eastman

Owen Eastman

Operations

Adam Eastman

Adam Eastman

Client Relationships

We Teach Concrete Marketing to Thousands — Free

Our YouTube channel is where concrete contractors come to learn what actually works. We teach it publicly and execute it for a select few.

Common Questions

Frequently Asked Questions

I've tried Facebook ads before and they didn't work.
Heard that before. Usually it wasn't the ads — it was the targeting, the offer, or what happened after someone clicked. Most agencies run the same generic campaign for every trade. We build concrete-specific campaigns with concrete-specific targeting, follow-up sequences, and lead qualification. It's a different game.
How much do I need to spend on ads?
Most of our concrete clients start between $1,000-$2,000/month in ad spend. That typically generates 20-40 leads per month depending on your market. We'll look at your area, your services, and your competition during the strategy call and give you a specific recommendation.
How quickly will I see results?
Most clients see leads within the first 7-14 days of launch. Real momentum — consistent pipeline, booked jobs, predictable revenue — usually kicks in around 60-90 days as we optimize targeting and the CRM gets dialed in.
Do you work with competitors in the same area?
No. We limit the number of concrete clients per market area so we're never running campaigns against ourselves. If your area is taken, we'll let you know upfront — no games.
What if I'm not tech-savvy?
That's fine — most of our clients aren't. We handle all the technical setup: ad accounts, CRM, automations, tracking. You focus on estimating and pouring. We'll walk you through anything you need to see on your end, and it's usually just checking your phone for new leads.
How is this different from other marketing agencies?
Most agencies are generalists — they run the same playbook for roofers, plumbers, and HVAC guys. We only work with concrete businesses. Every ad, every follow-up, every system is built around how concrete owners actually run their business. Plus, we teach everything we know on YouTube — so you can verify our expertise before ever getting on a call.
What types of concrete businesses do you work with?
All residential concrete — flatwork, stamped and decorative, concrete coatings and epoxy, driveways, patios, pool decks, foundations, retaining walls. If you're pouring, coating, or finishing concrete for homeowners, we've probably worked with someone like you.
Can I cancel anytime?
Yes. Month-to-month, cancel anytime with 30 days notice. No penalties, no fees, no hard feelings. You keep everything we built — your ad accounts, your CRM, your data. We earn your business every month, not lock you in.

Ready to Fill Your Pipeline?

Your concrete work speaks for itself.
Let's make sure homeowners see it.

Book a free strategy call. We'll look at your market, your current pipeline, and show you exactly what a concrete-specific marketing system could do for your business.

Free. No obligation. No pressure.